Create beautiful hair moments for your clients, without any long-term commitment using our diverse range of demi and semi permanent hair dyes. Find non-permanent hair colours in a range of vibrant colours, from metallic tones to pastels. Add a burst of colour to your salon and shop professional semi permanent hair colours from top brands like Wella Professionals, L'Oréal Professionnel, and Wunderbar. Your client not ready to commit or looking for a one-off pop of colour? Check out our fantastic range of temporary hair colour.
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OfferNew£8.55ex VAT5+1 FREE | 8+2 FREE<ul><li>The new Matrix Super Sync provides instant fibre protection, leaving your hair up to 2x shinier</li><li>Up to 50% Grey Coverage: Achieve natural-looking grey coverage with only 10 Vol Developer</li><li>Gentle and Conditioning: Conditioning polymer creates a creamy, conditioning formula for healthy-feeling hair</li><li>Effortless Application: Glide enhancing oil ensures smooth application from root to tip</li><li>Triple Dye Blend Concentrate: Three concentrated dyes blend to cover greys* while maintaining a dimensional, natural effect. *only on NN shades</li></ul>
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OfferNew£11.75ex VAT5+ FREE DEVELOPER 1L OR BUY 8 GET 2 FREE<ul><li>True-to-tone no matter the hair condition thanks to built-in Metal Purifier</li> <li> Product is vegan with up to 85% naturally derived ingredients*</li> <li>Gentle, ammonia-free*, mineral oil-free and silicones-free</li> <li>Up to 70% grey coverage* with soft regrowth</li> <li>Enables quick transformations with rich, intense color results with precise application using brush & bowl or bottle thanks to its no-drip formula</li></ul>
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OfferNew£11.35ex VATBUY 6 GET 1 FREE<ul><li>Liquid, acidic demi-permanent toners with built in bonder technology</li><li>Tones and helps to strengthen sensitised hair in 1 step. No additive needed</li><li>Bonder is predosed in formula for fast formulation and no compromise on colour results</li><li>Formulated with Citric Acid & Taurine to help protect the strength of sensitised hair in 1 step and help reduce alkalinity after a lightening service</li><li>Perfect for clients with sensitised to very sensitised hair</li></ul>
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OfferNew£8.85ex VAT5+1 FREE | 8+2 FREE<ul><li>Moisturising demi-permanent hair colour for tone-on-tone colouration</li><li>Revolutionary Moisture Protecting Complex delivers up to 100% more shine*</li><li>Versatile liquid formula that can turn into a gel or cream consistency for more service options</li><li>Simple 1:1 mixing ratio with Igora Vibrance Activator Lotion or Gel</li><li>Perfectly shade matched with Igora Royal Permanent Hair Colour</il></ul>
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OfferNew£8.50ex VAT5+1 FREE | 8+2 FREE<ul><li>Up to 3x more shine on bleached hair</li><li>Up to 5x better combability even on damaged hair</li><li>Lasts for up to 25 washes</li><li>Up to 75% grey blending</li><li>Repairs the hair structure for the healthiest hair feel</li></ul>
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New£10.09ex VAT<ul><li>Deposit only liquid hair colour</li><li>Fast processing time of 15 minutes </li><li>Colour formula improves softness of the hair and increases shine </li><li>Lasts up to 25 shampoos</li><li>Use to enhance, tone, intensify, or gloss the hair </li></ul>
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OfferNew£11.30ex VAT5+1 FREE | 8+2 FREE<ul><li>Demi-permanent hair colour for shine you can feel</li><li>Zero lift</li><li>Zero damage</li><li>True-to-tone reliable colour results</li><li>Balanced pH technology</li></ul>
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£8.60ex VAT<ul><li>Colorways has 9 vibrant shades & clear diluter</li> <li>Long-lasting colour technology that maintains up to 80% of colour after 25 washes</li> <li>Formulated with proprietary technology to allow maximum deposit and intensity without over deposit. Colour fades gradually and evenly</li> <li>100% vegan cream formula with a creamy consistency that allows for easy application and is ideal for precise control</li> <li>Provides beautiful shine, Meadow Foam Seed Oil delivers rich shine and manageability, leaving soft and healthy-looking</li></ul>
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£16.50ex VAT<ul><li>The can system is more economical as it's easier to mix and apply meaning less wastage</li><li>Ammonia-free pH-balanced formula</li><li>+35% improved hair structure with Intra Lipid Technology that not only protects the hair but repairs too</li><li>Brilliant shine and smooth hair feel</li><li>Grey coverage of up to 50%</li></ul>
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Offer£8.50ex VAT5+1 FREE | 8+2 FREE<ul><li>Superior shine and maximum performance in just 10 minutes</li><li>For all hair types and textures</li><li>Always use with 2% System Developer Lotion</li></ul>
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£18.00ex VAT<ul><li>Ammonia-free, non-oxidative and gentle for the hair</li><li>Repairs the hair while colouring</li><li>Direct dye toner that lasts as long as oxidative hair colour</li><li>Up to 100% grey coverage using natural NN shades</li><li>Oxidant-free hair color with exceptional durability, color intensity & shine</li></ul>
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£8.55ex VAT<ul><li>Vivid, semi-permanent hair dye range</li><li>Highly pigmented, conditioning colour</li><li>PPD & Ammonia free</li><li>Vegan & Cruelty free</li></ul>
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£8.90ex VAT<ul><li>Pre-Bonded gel toner for ultimate post-lightening control</li><li>Colour represents the dominant colour of the shade family for ultimate predictability </</li><li>Multi-dimensional gel toner with long-lasting results</</li><li>Ammonia-free</li><li> Smooth gel formula for easy application on all hair types</li></ul>
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Offer£9.80ex VAT5+1 FREE | 8+2 FREE<ul><li>Formulated without ammonia</li><li>Gray blending</li><li>Improves shine up to 2X</li><li>Lasts up to 25 shampoos</li><li>Fades true to tone</li></ul>
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Offer£12.40ex VAT5+1 FREE | 8+2 FREE<ul><li>Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*</li><li>Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair</li><li>100% true-to-tone colour with up to 70% grey coverage</li><li>Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*</li><li> All shades are intermixable for personalised colour results </li></ul>
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£7.50ex VAT<ul><li>Vegan and non-sticky formula</li><li>Protects against heat and blow-dry damage for soft results</li><li>A multi-use colour to leave-in or rinse off for bold and pastel results</li><li>Gives hair volume and light hold</li><li>Perfect for in-salon and at home services from colour refreshment to neutralisation</li></ul>
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Offer£9.80ex VAT5+1 FREE | 8+2 FREE<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>
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Offer£11.30ex VAT5+1 FREE | 8+2 FREE<ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
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Offer£39.99ex VAT5+1 FREE | 8+2 FREE<ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
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Offer£8.55ex VAT5+1 FREE | 8+2 FREE<ul><li> Blended with Bond-Protecting Concentrate to help protect the inner hair structure, colour after colour* </li><li> Formulated to deliver full-bodied, tone-on-tone, blended colour with no ammonia that lasts up to 20 shampoos </li><li> Pre-blended with background and reflect to ensure all underlying pigments and warmth are neutralized </li><li> Pre-Paired with Matrix SoColor Pre-Bonded Permanent Colour range </li><li>SoColor Syn Pre-Bonded shades and 4 new Tonal Control Pre-Bonded shades designed to mimic natural highs and lows of greying hair</li><li>Each tube of Matrix SoColor Sync is 90ml meaning on average, there are 2 applications per tube </li><li> Up to 20 minute processing time</li></ul>
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Offer£10.35ex VAT5+1 FREE | 8+2 FREE<ul><li>Integrated Anti-Metal Bond Protection Technology protects the hair bonds during processing for minimised hair breakage</li><li>No bonding additives or anti-metal treatments needed</li><li>Intermixable shades for endless creativity</li><li>Ammonia-free, pH-neutral formula mixture to minimise hair stress</li></ul>
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£9.93ex VAT<ul><li>3 minute superfast processing time</li><li>Intensely nourishing formula</li><li>Infused with Avocado Oil to nourish and protect the hair while Linseed Extract helps protect against colour fade</li><li>Helps restore colour vibrancy and shine</li><li>Leaves hair soft, shiny and more manageable</li></ul>
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Offer£11.20ex VAT5+1 FREE | 8+2 FREE<ul><li>Unique acid-gel cream technology with no ammonia to enhance and neutralise any previously coloured hair</li><li>Provides an ultimate shine finish; hair is up to 30% more conditioned* (*After Dia Light application on bleached hair)</li><li>Acid Technology colour for a seamless blend of colour</li><li>Neutralising gloss suitable for all bases and limitless toning.</li></ul>
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Exclusive£11.29ex VAT<ul><li>Deposits pigment onto the hair while conditioning - the longer the conditioner is left on, the more intense and pigmented the hair will be</li><li>Can be used for 1-5 minutes to refresh or tone the hair </li><li>Can be used for 10 minutes on pre-lightened hair for an intense colour deposit </li><li>Infused with sunflower seed oil, argan oil, and meadowfoam seed oil for enhanced softness and shine</li><li>Colour lasts up to 25 washes</li></ul>
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Offer£6.45ex VATBUY 1 GET 1 FREE<ul><li>Semi-permanent hair masks that will bring intensive colour to the hair and lasts about 15 washes</li><li>Crisp scent of mint and lemon</li><li>100% Vegan ingredients</li><li>Swedish production</li><li>Animal friendly</li></ul>
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Offer£8.40ex VAT5+1 FREE | 8+2 FREE<ul><li>More performance - up to 100% more shine with a new moisture protecting complex.</li><li>More convenience - the new liquid formula with 1:1 mixing ratio allows for easier formulation, faster mixing and more efficient application.</li><li>More versatility - the liquid demi that allows you to choose either a gel or a cream consistency. Experience the ease of use of a gel or the precision application only a cream can deliver.</li><li>Provides up to 40% less alkalising agents to ensure even colour results and to protect from hair breakage.</li></ul>
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Offer£9.65ex VAT5+1 FREE | 8+2 FREE<ul><li>100% vegan demi-permanent liquid colour contains no ammonia or silicones</li><li>Patented arginine technology and apple vinegar repair the hair fiber</li><li>Reduces the acidic pH to deliver lasting shine</li><li>Conditioning complex smooths frizz and static</li></ul>
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£12.25ex VAT<ul><li>A zero-damage hair colour depositing mask to help you maintain or transform your colour with ease </li><li> Designed for weekly use- results visible within 10 minutes!</li><li>Fragrance free, enriched with Argan oil and free from silicones and animal-derived ingredients </li><li> A conditioning formula designed for easy application resulting in smooth and moisturised hair </li></ul>
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Exclusive£11.65ex VAT<ul><li>Range of high lift demi-permanent liquid toners and oil booster</li><li>Ideal for creating subtle highlights on levels 5-9</li><li>Lifts evenly through colour providing up to 6 levels of lift</li><li>Each toner deposits a unique iridescent blonde reflection without over processing</li><li>Ideal for precision highlighting, babylights or foil applications</li></ul>